Hackensack, NJ – The DavidHenry Agency has developed a partnership with Hackensack University Medical Center to design, produce and distribute Hackensack’s new community focused health and lifestyle magazine called H. The inaugural issue, the Summer issue, was launched in late June to approximately 100,000 affluent households across Bergen and Passaic Counties in NJ. The magazine combines informative health and lifestyle editorial content in an engaging, easy-to-read format. The Summer issue covered a wide range of topics, from the facilities at the Joseph M. Sanzari Children’s Hospital to Skin Cancer awareness, Movement Disorders and Healthy Eating.
The magazine also has a unique tracking mechanism which serve as a key measurement tool for the hospital. Thus far, there has been a very positive reaction from Hackensack’s medical staff, other hospital employees and members of the community, and local advertisers are beginning to leverage the magazine to communicate with these audiences. Elizabeth Stoler, a mother of two in Montvale commented “I was really pleased to get this magazine in the mail recently. It has already helped my husband and I learn about topics that are important to us and our children. I also find it helpful to learn more out about local businesses in the community that we were not previously aware of.” Greg Feder, Executive Vice President of The DavidHenry Agency said “Partnering with the team at Hackensack has been great right from the start. They are extremely committed to providing the most advanced care and facilities along with the the best patient experience to the community”.
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Newark, NJ – The NFL Alumni (NFLA), newly headquartered in Newark, NJ, hosted a grand opening event at One Washington Park, a 17-story high-rise across from Newark Bears & Eagles Stadium on Wednesday evening, July 28, 2010. The event was well attended by local dignitaries, including Mayor Cory Booker of Newark, as well as NFL commissioner Roger Goodell, Giants owner John Mara, NFLA Executive Director George Martin, as well as Mrs. Sylvia Mackey, wife of football great John Mackey, in whose memory the office’s conference room — “The 88 Room” — was dedicated.
As the fraternal organization for all retired NFL players, the NFLA is focused on advocating for those players’ rights and benefits, including retirement, pension, and healthcare, medical research, and employment opportunities post active play. As the NFLA’s marketing and communications partner, The DavidHenry Agency was recognized for their successful partnership with the organization, and for their contributions to the office space personalization including the design, production, and installation of wall murals, sidelights and the custom engraved wall art for George Martin’s office.
Shelley Schoenfeld, Director of New Accounts for The DavidHenry Agency said “We were very proud to be part of this special evening, and prouder still to be partnered with such a professional, exciting, and forward thinking organization, on its path to changing the way retired NFL players take advantage of the next stage of their lives after active play.”
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On May 4, 2010, David Fink, President and Chief Communications Officer, and Shelley Schoenfeld, Director, New Accounts, The DavidHenry Agency, attended the Minority Athletes Networking (MAN) Etc, Inc. 2010 Annual Benefit Dinner honoring NY Giants Players Shaun O’Hara & David Diehl, Ms. Bari Mattes, Senior Advisor to Newark Mayor Cory Booker and the outstanding scholarship students of M.A.N Etc., Inc. Commendably, O’Hara was unable to attend the gala as it fell during his eight day USO tour in Kuwait and Iraq where he was meeting and motivating United States soldiers.
Many New York Giants football greats were in attendance including George Martin, MAN-Etc. co-founder and former defensive end and co-captain of the New York Giants Super Bowl-winning team in 1986, Harry Carson, Pro Football Hall of Fame inductee who played his entire professional career for the New York Giants (1976-1988), Bart Oats who played for the New York Giants from 1985-1993 and was a member of the Giants teams that won Super Bowls XXI and XXV, and many others. Ottis “O.J.” Anderson, former Giant and MVP of Super Bowl XXV (1991) provided an entertaining performance as he emceed a portion of the auction that raised funds for MAN-Etc.
MAN etc, Inc. was founded in April 1989 by former NY Giants Players George Martin, Terrence Jackson, Ron Johnson and Hall of Famer Harry Carson because they saw the need for positive role models working in the lives of young people following the Central Park Jogger incident. For over 20 years Minority Athletes Networking has been servicing the inner city community in the tri-state area, and is fully committed to “Making A Difference” in children’s lives in the inner cities.
Previous honorees include the late Arthur Ashe and Jerry Fuchs, as well as Phil Simms, Bill Parcells, Jim Fassel, Ray Lucas, Howard Cross, Keith Hamilton, Kerry Collins, Amani Toomer, Marvin Hopkins, Gustav Heningburg, Harry Carson, George Martin, Ron Johnson, Robert Cook, Michael Strahan, and Tiki Barber.
For more information on MAN-ETC, visit www.manetc.org.
