Overview

Overlook Hospital hired The DavidHenry Agency to take over its health and lifestyle magazine, Overlook View. In addition to a full makeover of the masthead, logo, website, and general publication layout/design, DHA handles all publishing requirements for the magazine including advertising sales, print/production and general publication management. The magazine reaches over 96,000 people (ten times a year) in Essex, Union and parts of Somerset and Morris counties – and has won several Hermes and Aster Awards since DHA has published the magazine. More importantly, Overlook View has become the number one marketing vehicle for this prestigious hospital.