Overview

The DavidHenry Agency manages a variety of sales and marketing communications programs for Selective Insurance Company. For the Personal Lines division, DHA has developed corporate, co-branded, and agent-branded campaigns for use in multiple media. This includes direct mail, print, radio, outdoor, door hangers, newspaper post-its and a variety of other lead generation tools, and the on-line and off-line media supporting these programs. In addition, DHA provides support for Selective’s Service Center programs and other divisions/services. These include the design and program management of collateral materials, advertisements, and a variety of corporate and agent marketing communications.