August 1, 2013 | Comments Closed
DavidHenry is responsible for corporate branding and overall communications for The Cardiovascular Care Group’s multiple service lines. The Vein Center is a specialty practice within The Cardiovascular Care Group. The Vein Center wanted to create a separate brand for the practice, with the goal of messaging its unique features. These include 30-minute treatments, all performed within the beautiful, spa-like office setting, with patients resuming normal activities that same day. DavidHenry has helped The Cardiovascular Care Group promote each of its existing service lines and set the stage for future offerings.
May 13, 2013 | Comments Closed
DavidHenry marketed and managed every aspect of the Overlook 5K promotional campaign. From media planning and buying to ad design and placement, DavidHenry was the exclusive communications partner in making this event a success. In addition to the media, DavidHenry also produced special event invitations, direct mail pieces, posters and supporting collateral materials. The results: an increase in attendance over the previous year by thirty-five percent!
April 17, 2013 | Comments Closed
An engineering consulting firm focusing exclusively on aseptic processing and secondary packaging equipment for the pharmaceutical and biotech industry turned to DavidHenry for its brand identity, as well as for the website and other marketing and strategic communications materials needed for its new business launch. Core Reliance is a small business that is competing with large architecture and engineering firms. DavidHenry’s job was to help position Core Reliance consultants as “hands on” engineers, project managers and subject matter experts in this highly specialized area. DavidHenry developed all the essential materials that Core Reliance needed for a successful business launch, including logo, tag line, stationery and press materials; all were designed to clearly define the new company’s niche and set it apart from other consultants in this space. DavidHenry also designed, developed and launched the firm’s website, which instantly becomes an interactive resource for prospective clients as it educates and informs visitors about Core Reliance’s unique and effective approach to consulting in this area. With informative articles and blog posts and compelling imagery and graphics, the Core Reliance site positions the firm as a large, experienced and well-established player in the bio-pharma consulting market.
April 17, 2013 | Comments Closed
DavidHenry was selected as Space Farm’s marketing, media and creative services partner, and shortly thereafter launched an integrated advertising campaign that included TV, radio, print, outdoor, and interactive promotion initiatives. Space Farms is a zoo and museum located in Sussex County, New Jersey. Their season runs from March through October each year, and their admissions volume is greatly affected by the visibility and reception of its promotions in their geographic footprint during that timeframe. Space Farms’ concluded with an 11% increase in revenues over the previous year.
Space Farms 30 Second Radio Spot
Space Farms 15 Second Radio Spot
