As the marketing and media agency partner for UPMC Susquehanna, DavidHenry works on a variety of corporate and service line initiatives. This includes comprehensive and integrated media campaigns for hospital branding, primary care doctors advertising, and specialty and service line department initiatives within their network. As the premier provider of health care in central PA, UPMC Susquehanna is uniquely set in a rural community with high profile/ large market personnel and resources for their patients.
As the marketing, communications, and creative partner for the newly revamped NFL Alumni, DavidHenry established a new communications platform that includes on-line, off-line, and in-office designs to generate enthusiasm and participation from all constituencies. The NFL Alumni worked with DavidHenry to build awareness of its organization to its constituencies —and ultimately drive its mission of providing benefits and services to alumni members.
As the agency of record for Richmond University Medical Center, DavidHenry Marketing & Media works as an extension of the marketing and development office to create advertising campaigns, specialty event marketing and promotions, and collateral. This includes award-winning custom publications, annual reports, and other materials to drive their organization’s mission.
As the marketing and media agency partner for Nature’s Food Markets, DavidHenry works on a variety of initiatives to build awareness, drive traffic to the store, and optimize promotions and events. This includes paid and unpaid advertising, social media, branding and communications strategies, and much more.
Meritus Health wanted a unique creative platform to highlight and differentiate its growing network of specialties and sub-specialties. This unique system is designed to leverage the brand, highlight specific services within Meritus Medical Group, and provide derivative advertisements right down to the individual physician and location.
DavidHenry Marketing & Media works closely with CareMount Medical to provide full communications support. This includes the development of integrated advertising campaigns, digital marketing programs, out of home and specialty promotions, and much more.
When Aria Health welcomed the world-class 3B Orthopaedic Institute, DavidHenry launched the announcement campaign for the nationally recognized group leveraging local and regional media – including print, outdoor, radio, interactive and direct mail. As the outreach for the “3Bs” continues, they are promoted in conjunction with the orthopaedic service line at Aria Health, and highlighted in Aria’s “Remember When” campaign including TV, online and sponsorship of the U.S. Open golf sponsorship.
The number of fertility patients at Reproductive Medicine Associates of New Jersey (RMANJ) who require egg donation is rising. Leveraging modern marketing tools, RMANJ is looking to recruit new donors — specifically targeting healthy, young females who are 21-31 years old. DavidHenry developed an integrated communications platform including rebranding the Egg Donor Program as Ovatures, an interactive website, social media program, and printed detail aids for both physicians and patients.
The Rahway Redevelopment Agency was looking to create communications to highlight and promote its successful development efforts spanning the previous 15 years. The goal was to share the town’s unique approach to the redevelopment process, which includes capitalizing on the town’s brand and demonstrating its ‘business friendly’ atmosphere for prospective developers and businesses. DavidHenry developed and executed a fully integrated program including video, interactive tablet and mobile applications, website, trade show booth and supporting collateral materials. The Rahway Redevelopment Agency continues to attract new developers and their projects, retailers and other businesses from the results of ‘The Stage Is Set’ campaign.
DavidHenry has worked with Whole Foods Market to develop posters, advertorial and feature magazine layouts, and other in-magazine and in-store promotion materials. These communication tools are used to drive sales of specific fresh products in their stores, and retain leadership in healthy foods/nutrition by educating its primary female, head of household consumer audience.
